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Although the majority of chemicals in beauty products and cosmetics pose slight or no threat, several dozen are associated to substantial health problems, including cancer, reproductive and neurological harm, and developmental delays. Cosmetic chemicals can enter a person's body through the skin and inhalation, and lead to similar dangers as food chemicals, per this site.

Chemicals associated with cancer are found in food, water, and many other ordinary goods. Yet, no category of consumer goods is susceptible to less government direction than cosmetics, including SHISEIDO UV PROTECTIVE LIQUID FOUNDATION. While many of the chemicals in cosmetics almost certainly present very little risk, exposure to a few has been associated with major health issues, such as cancer.